Writing accurate and descriptive job summaries is essential for attracting the right type of talent. If your job descriptions are too vague or generic, you may end up attracting a large talent pool that isn’t qualified for the job — and your screening process will take that much longer. Another important thing to keep in mind is the risk of gender bias. Some roles may often be assumed by either men or women, but you cannot discriminate based on sex for any position at your company. You need to make sure your job description conveys that anybody qualified for the position should apply — regardless of gender.
Here are some ways to write better job descriptions to eliminate gender bias:
1. Be mindful of word choice.
Avoid using masculine words in your descriptions, no matter how much you want to emphasize a certain trait or characteristic. For example, avoid using words like ‘assertive,’ ‘decisive,’ ‘driven,’ and other terms that tend to be linked to masculine energies.
2. Highlight must-have skills.
It will be in your favor to prioritize the must-haves and ‘nice-to-haves’ within your job description. Even a bulleted list can make it easier for the candidate to determine whether they are truly qualified for the job. This will help screen out candidates that could be a ‘maybe’ so you don’t have to move forward with an interview.
3. Eliminate nonessential skills.
Unless having an outgoing personality or similar qualities are required to perform the job well, eliminate nonessential skills that tend to turn otherwise-qualified female talent away. Provide a taste of company culture, but you don’t create a job description for a model employee. You want the employee’s unique personality and contributions to benefit your team, so you may not need to create a laundry list of traits, work habits, or personal characteristics as part of the job description.